Mike and Blaine's original skull logoBUSINESS, BEER & BSWITH MIKE & BLAINE

MIKE & BLAINE · EPISODE 17

Branding Strategy "It’s Not Who I Am, It’s Who The Business Is" on Mike & Blaine

· Hosted by Mike Milan and Blaine Bertsch

Listen on Buzzsprout ↗

Episode show notes

Send us Fan Mail

Your business is an extension of you or is it?  In most cases the business has its own personality.  This is the image that the market sees.  You get to define it, but how your message is perceived could be a whole different story.  Mike and Blaine discuss the importance of company values, tone of voice, images, and style that you associate with your brand.  Believe it or not, these often overlooked characteristics can make or break a company.

Don't miss out on the latest insights and entertaining discussions on entrepreneurship, small business, and random BS. Subscribe, follow, and like Mike and Blaine's "Business, Beer, and BS" and catch every episode! 

Our beer today:

Mike: Dorcol Distilling & Brewing - HighWheel Betty

Blaine: Dieu Du Ciel - Peche Mortel

@DorcolSpirits @BrasserieDieuduCiel

#entrepreneur #smbs #craftbeer 

Watch on Youtube at https://youtu.be/hZED7M6CnGE

mikeandblaine.com

Support the show

Catch more episodes, see our sponsors and get in touch at https://mikeandblaine.com/

These are the published show notes from the podcast feed, not a transcript. Historical offers and sponsor mentions may no longer apply.

Browse all episodes · Explore the beer archive

FROM MIKE & BLAINE

BUSINESS. BY THE BOOK.

A few more ways to get a handle on your business.

01

The 7 Minute Conversation

A practical way to analyze a business.

↗
02

Don’t Be a D.U.M.B. Business Owner

Understand your business. Make better cash decisions.

↗
03

Don’t T.E.L.L. Me What To Do!

A roadmap to meaningful client conversations.

↗
04

Chronic Cash Flow

A collaborative approach to cash-flow challenges.

↗

Book links open the retailer. Purchases are completed with the retailer.