Merriam-Webster Added WHAT?! Decoding TikTok Slang & Business Tactics with Dre Baldwin

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Apparently Merriam-Webster added 1,400 new words to the dictionary, which means “looksmaxxing,” “Rickroll” and “cuffing season” are now legitimate English—and we're clearly losing control of the situation. 

This week, we're joined by Dre Baldwin, founder of Work On Your Game, to see whether any of the three of us can actually define the language the internet has invented.

We argue about whether TikTok is destroying English, why corporate leaders speak like malfunctioning consultants, and how evolving language impacts your overall business strategy. In modern marketing and leadership, clear communication is everything. We break down the tactics behind staying culturally relevant without sacrificing brand clarity, executive messaging, or team alignment.

Dre also shares practical business tactics from his transition from professional basketball to building an enterprise centered on discipline, standards, and execution—proving that while knowing what "vibe coding" means might make you sound cool, clear systems and daily consistency are what actually drive business growth.

Grab a beer, bring a dictionary, and prepare to discover that apparently we've all been speaking English wrong.

Watch on YouTube: https://youtu.be/GPG38pVgjew

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Connect with Dre Baldwin: linkedin.com/in/dreallday

Work on Your Game: workonyourgame.com

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Watch on YouTube: https://youtu.be/GPG38pVgjew

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